About Turfli · Scottsdale, AZ

Building Extraordinary Outdoor Environments Since 2009

Founded by two Scottsdale residents who believed Arizona backyards deserved the same level of craft and intention as the interiors of the homes above them.

Our Story

Turfli began in 2009 when Curtis Frank and Karl Baum — friends, neighbors, and longtime Scottsdale residents — started installing artificial turf for family and neighbors who were tired of fighting natural grass in Arizona's brutal summers.

What started as a two-person operation has grown into Scottsdale's most trusted outdoor living company. We've designed and built outdoor environments for hundreds of Valley homeowners — from starter upgrades in Ahwatukee to complete estate transformations in Silverleaf and Paradise Valley.

Through all of it, our approach has stayed constant: in-house crews, not subcontractors. Honest pricing, not bait-and-switch estimates. Materials rated for Arizona's climate, not whatever ships cheapest from a distributor. And a standard of craftsmanship that we're willing to put our names on.

Fifteen years later, more than half our new business comes from referrals from previous clients. That's the number we're most proud of.

Turfli outdoor living project Scottsdale

Meet the Founders

Turfli is still owned and operated by the people who started it.

Curtis Frank, Co-Founder Turfli

Curtis Frank

Co-Founder & Operations Director

Curtis runs Turfli's installation operations and quality control. He leads the field crews personally, maintaining the hands-on standards that define Turfli's work — the base prep depth, the seam tolerances, the edge detail that separates a great installation from an average one.

He's the person on-site when a project hits a challenge, and the one your project lead calls first when they need a decision.

Karl Baum, Co-Founder Turfli

Karl Baum

Co-Founder & Design Director

Karl leads all landscape design and project planning at Turfli. With a background in architecture and a deep knowledge of Arizona horticulture, he brings a design sensibility to every outdoor environment that goes beyond "install and move on."

He's personally designed projects in virtually every Scottsdale HOA community and knows their guidelines by heart.

How We Work

The principles that guide every project we take on.

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In-House Crews Only

We don't broker work to subcontractors. Our installation teams are Turfli employees — trained by us, accountable to us, and invested in the outcome of every project they touch.

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Arizona-First Materials

Every turf product, paver, and plant we specify has been evaluated for performance in Arizona's specific climate — not just selected from a catalog. We won't install something we wouldn't put in our own yards.

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Transparent Pricing

Detailed, itemized quotes before any work begins. No "subject to change" language. If scope changes mid-project, we present a written change order before proceeding — always.

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Craft Over Speed

We turn down projects we can't complete at our standard. We don't rush to hit a deadline at the expense of quality. We'd rather take an extra day than cut a corner that'll show up in six months.

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Water Stewardship

Arizona's water future is a real concern. We design every project to reduce water consumption — from drip irrigation systems to native planting to artificial turf that eliminates irrigation entirely in converted areas.

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Long-Term Relationships

More than half our business comes from repeat clients and referrals. We stay in touch, handle maintenance questions, and are the first call when something needs attention — years after we installed it.

2009

Year Founded

500+

Projects Completed

5.0★

Google Rating

101

Verified Reviews

What Our Clients Say

★★★★★

"Karl and Curtis treated our project like it was their own home. The attention to detail — down to how the turf seam aligns with the pool coping — was remarkable."

— Elizabeth R., Paradise Valley

★★★★★

"I've worked with a lot of contractors in Scottsdale over the years. Turfli is the rare exception — they do exactly what they say, when they say it, at the price they quoted."

— Thomas W., DC Ranch

★★★★★

"They've done three projects for us now over six years. The relationship is easy — they know our property, our style, and they bring ideas we wouldn't have thought of ourselves."

— Diane & Mark L., Scottsdale

Let's Build Something Extraordinary

Free in-person estimates for all Scottsdale and Phoenix metro projects.

Call (480) 405-0725 Request a Free Estimate